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If you do some or all of your marketing through writing articles and submitting them to free article directories, then this article is a necessity for you. There are a few different theories on how to pick your keywords. Picking keywords can be very important depending on what you want to do with your articles and how you plan to write. Read on to learn how to pick your keywords.
The first method to pick keywords for article writing and marketing is the bum method. This method can be very effective, but can make it a bit difficult to figure out how to write the actual article. The bum method includes choosing a keyword with very little Google search competition that actually gets searched for. The goal with the bum method is to get your article listed on the front page of Google for a search term that has some searches every month.
The second method does not have a name, but basically it is an article writing method that does not include keywords. Some of the gurus believe that you are better of just writing about anything that you know about that can help someone else. The only issue with this method is you are not trying to get listed anywhere, but in the article directories. With this method, though, you can submit your article all over the place and get traffic from tons of article directories.
The last method for article marketing and writing is to use forums to find questions to write about. This method is a good method because if someone asks the question in a forum, then there are probably others that have or will have the same question. You can find a lot of great ideas to write about with this method and the best part is if you don't know the answer to the question you can just read the replies to the question in the forum and find your answer that way.
So, which method should you use when writing articles for marketing purposes? The best answer to this question is to use a combination of these methods. There is traffic to be found with all three of these methods so you should use them all. You will get different traffic from each method so try them all and use them all regularly.
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